Why You Must Have A Website

 

Image by 200 Degrees from Pixabay

Having an online presence is in 2019 is essential to be successful in business. The first thing people do when they hear about your business is to google you, and if they can’t find you online, they’ll quickly find someone else who is. You need to be there when they are looking for you and you having a website is the best way to do that as it gives you…

Credibility

Your website is the best place to show your potential customers what you can do as it acts as a portfolio or a showroom of your work. You can use your website to display testimonials from other customers, show a list of the clients you have worked with, explain the products and services you offer and provide any advice of FAQs necessary all in the one place. It’s also an excellent idea to add a blog page to your website as this will improve SEO, it will give more information to your customers and will also show them that you really know what you’re doing and you’re the best in your field.

Somewhere To Sell

While your customers want to find you and then find out about you, they might also just want to buy, so rather than waiting until the next day to go to your physical business, a website provides somewhere that you can sell your products or services. You can also use your website to promote your social channels and vice versa, and you can advertise your monthly newsletters and encourage customers to sign up to inform them of your latest deals’ Online Only’ – or give out unique discount codes.  

Brand Awareness

Your customers can access your website and social media pages 24/7 365 days a year. Your website and social media pages can reach thousands of people a month, so don’t just leave it sitting there thinking that you have done all that is required; you need to look after your website, keep it up to date, use keywords, have it designed right and continue developing it. When you have written a blog, post it on social media immediately and continuously put your brand and your offering out there.

More Money

Your website makes you money and is far more cost effective than an A5 flyer as you can showcase pictures, videos, links and information to your audience and you don’t have a limit on space. A good website doesn’t have to cost a lot, you can do the same with cheap websites if you look in the right place, but whatever you do, remember that getting a good website is something significant and should not be put aside. Your website will be the main face of your brand online, so it is a quality investment.

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