Tech

Introduction To Anchor Text Use

  Many of you may be thinking: “What on earth is anchor text?” Anchor text is also known as link label or link text, and is basically the text you click on a hyperlink. Therefore, anchor text is a link via the utilisation of text. For many years anchor text has been used as an
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Why Every Business Should Be Concerned About Bot Farms

There are many ways that businesses can bring people to their websites. PPC campaigns are great for doing this, but as they have emerged as a good way to increase clickthrough and conversion rates, a dark side has also appeared. This dark side is what is known as the world of click fraud. Here, users
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The Top Ways That AI Can Enhance Your Start-Up Organisation

When you think of AI, you probably imagine a robot waiter or a mechanical dog like the one in Black Mirror. However, AI is more than just robots; it is, in fact, a vital component to many businesses and, when used correctly, it can drive start-ups towards future prosperity. As many as 90% of start-ups
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Large, In Your Face And Direct Is How Your Website Should Look Like

If you want to use this lockdown time wisely for your business prospects, it’s time to start rebuilding some key areas. You cannot physically go about making changes, but you can change your website. This is the perfect time to rebrand, reposition, change your ethos, and most of all, change the way your website looks
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How To Pick The Right IT Support For Your Business

Many companies decide to outsource some or all of their IT functions. There are lots of IT companies out there offering their services, but finding the right one for your business is not always easy. Putting a business-critical function, like IT, into the hands of someone outside the company can be daunting for business owners.
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What Is a VPN and Do You Need One?

How many times a day do you find yourself browsing the internet via your smartphone? How much of that browsing, answering emails, sending emails, and sharing data is work-related and therefore filled with sensitive information? And of those times, how many of them are on a secured private network? It’s probably not something you pay
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How to Stay on Good Terms With Your Customers

The Tech That Can Improve Your Customer Service

Good customer service can make or break a company. If two similar businesses largely differentiate in the quality of their customer service, the business with better customer service is likely to be the preferred one. There are many ways to make customer service better, and technology can play a role. Different tech tools can help
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Avoid The Worst Tech Disasters In Your Biz

Are you wondering how to deal with tech troubles in your company? Here are some of the major issues that you can face and the right solutions that could be highly beneficial to you.    Photo by Soumil Kumar from Pexels Downtime  Downtime is a complete killer of companies. Downtime is any period where your company is
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5 Benefits to Outsourcing Your eCommerce Fulfillment

  Now that you’ve got your online shop up and running, it’s time to scale your business and outsource your eCommerce fulfilment. This means you can store, sell, package, and deliver products much more easily, and cope with rising demand. Upgrade your website and entrust a third-party logistics provider to hand the rest. A more
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Mistakes Most Entrepreneurs Make when Launching an Online Business

Creating an online business is very easy to do, but making it a success isn’t at all. If you want to make sure that you get the best result out of your launch, then this is the guide for you. Not having a Good Enough Plan You don’t need to have a business plan, but
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