Marketing

What’s Wrong With Your Website?

All companies need to have a website in this day and age. With so many people looking up companies online, not having a website can be the difference between making a sale and not making a sale. But of course, it’s not just about having a website; you need to have a good website, one
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4 Ways to Improve Your Brand’s Social Media Presence

Every small business understands how important spreading brand awareness is for their company. Without it, you can’t expect to reach new customers, and this means your influence never grows beyond where you started. For some companies, this is perfectly okay, but it isn’t for everybody, and improving your social media presence is one of the
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Five Ways To Get The Word Out About Your Business

You have your business name, you have your marketing plan and you have your finances in place. Ideally, you’ve given a lot of thought to your brand, to what makes you stand out from the crowd and what makes you appeal to your audience. The next step is getting your brand out there in front
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Why UX Is the Unsung Hero of Marketing

  Marketing is such a densely layered component of your business that there is no one factor that has a significant impact on the ability to promote your product. But when we consider the implications of poor marketing on a brand, user experience, or UX, is arguably the defining factor of an efficient marketing strategy.
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Tips on Promoting your business

If you want your business to gain more customers, reach financial goals and grow, you need to be seen. Small business owners do not usually have the finances for extensive commercial advertising and have to promote their business in the best, cost-effective way possible. This article will give you some tips on how to promote
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How To Improve Your 2021 Marketing Strategy

  Brands need a powerful and unique marketing strategy to remain competitive and grow in the digital world. As tech develops and trends change there are so many different ways to improve your marketing. To help you create a new marketing roadmap for 2021 let’s consider a few of the most important tactics.   1
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How To Choose A Marketing Agency For Your SME

  There comes a time in the development of your business when it makes sense to bring an agency on board. Agencies have the expertise and capacity to design and implement your marketing strategy to meet your growth goals.  It can be a difficult process to find the right agency, but the benefits are well
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5 Cost-Effective Ways To Market Your Products

Products that aren’t marketed well rarely ever achieve outstanding sales. That’s why it’s so important to think carefully about your strategies and ensure that every campaign you put out there is an effective one. Something that’s often considered a downside of successful marketing is the cost, with many people equating strong campaigns with big budgets.
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Marketing Your Business Online

Photo by Dominika Roseclay from Pexels   Are you ready to take your business to the next level? Implementing the right marketing strategy can skyrocket your brand. However, there are so many marketing strategies to choose from you may be wondering which ones are right for you. Finding the right combination can take your business
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How You Can Tell When Your Marketing Is Working

  The issue of marketing in business is one that could be talked about almost forever, one which could – and has – filled any number of books. If you’re looking to get a business off the ground, or hoping to reach out to a new sector of the market, then marketing is going to
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