Afraid To Go Freelance? Don’t Be – Here’s How To Blossom

To some people, going freelance is the dream. When you’ve always wanted to become a writer (or a designer or creative), it’s something that you feel passionate about from a young age. Even when you’re in school or university, it’ll be something you love. When you leave, you may even get a job as a writer. But it’s safe to say that writing for a magazine or any other media outlet isn’t always the dream. Sure, it can feel really rewarding to work for a big named publication, but there’s not always the amount of freedom in the job that you might like. Plus, there’s quite often another negative – the pay. And sure, more flexibility and prosperity can come when you rise up the ranks, but sometimes, the idea of freelancing feels like a dream! Yet, at the same time, it can seem terrifying.

The idea of being freelance can often be intimidating. It can seem flexible and refreshing, exciting and alluring – yet, still incredibly alien. When you think about freelancing, you may see uncertainty. Because a huge part of being freelance is about securing the work. As we all know, there is no guarantee or work, or income, when you’re freelance. And that can be what scares a lot of people – yet, it needn’t. Not in this day and age, at least. Because there’s a lot of success to be had when you go freelance and essentially launch your own business. As long as you’re willing to put the work in, it can transform your career. Here’s how.

  1. Decide What You’re Going To Do

First of all, you’re going to want to work out exactly what you’re going to do as a freelancer. Because it’s one thing to say that you want to be a writer, or whatever it is that you want to do – but you do really need to be more specific than that. Do you want to write articles? Blog Posts? Do you want to be a copywriter? Or all of the above? And then you’ll want to decide on the niches that you want to write about too.

  1. Do Some Research

Then, it’s time to do a bit of research. If you have no idea how you’re going to start freelancing, or how to write a pitch, or what you should do when you get started, you need to read up. And luckily for us all, there’s a ton of information online to help you. You might also want to do some research into the kind of writing you want to do too.

  1. Just Start

But don’t take too long on that. Because you really do just need to get started. Start writing, think about the branding you want to have, start emailing out pitches for the articles you want to write, or sales emails to clients. It’s best to just dive on in and learn along the way, instead of waiting until you’re ready.

  1. Create A Website

And then, it’s time for you to think about getting a website together. Because if you’re going to be able to advertise what you do and start to showcase your work, you need to have a writer’s website. Here, you can start to add pieces to your portfolio as you write them, you can write a blog, and you can also add contact details in case clients want to contact you. But you will also use it as a marketing tool to refer back to when you’re pitching too.

  1. Know Your Audience

Then, the next thing that you need to be able to do here, is knowing who you’re targeting. If you’re going to be able to drum up business, then you absolutely have to make sure that you know who will be buying your work. When you can pinpoint your target audience, you’ll find that it’s so much easier for you to market to them. And when you can tailor your marketing and pitches to the right audience, you’ll have much success at getting the work.

  1. Build Your Brand

And now you can start generating content for your social media and website. You may even want to hire experts to help you to create a visual brand too. It’s important to just start building interest in what you do, and aiming to position yourself as an expert in your niche.

  1. Save Up First

Alongside that, you’re going to want to make sure that you’re saving up. It’s really easy to think that all of the work you need to put in is just involved in building the business. But it may not be. Sometimes, you’ll need to get some money together while you’re still working, and at the same time as you’re building up your freelance work, just to be safe. And then, when you do decide to go full-time, you know that you’ve got money to fall back on should anything happen.

  1. Have Contingencies In Place

Even if you don’t have all of this in place, you don’t have to worry. Because there are always contingencies, such as Merchant Cash Advance, that you can have in place to reassure you. Maybe you even go part-time at work before you decide to freelance full-time? Or you might like to get a casual part-time job that covers your bills or an open position you can go back to should you need it.

  1. Make It Work

But then finally, when you decide that you’re going to go freelance, you absolutely have to be behind it 100%. Don’t doubt yourself, don’t hold yourself back – just go for it. The harder you work, the more consistent you are, and the more you put into this, the better. Most of the time, if you really want it to work out, it will – because you’ll put in all of the work necessary to make it a success. And when you remember that, there’s really nothing to be afraid of.

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